30-April-2026
Corporate News
 
PepsiCo bets on zero-sugar drinks, digital push to drive India growth
30-Apr-2026

PepsiCo is looking to transition almost its entire beverage portfolio in India to zero-sugar or mid-calorie products, up from 55-60% currently, as it bets on shifting consumer preferences to drive growth, its India and South Asia chief executive Jagrut Kotecha told ET. "We've done a soft transition. Our intent is how we can accelerate this to 90-100%, go step-by-step and take the consumer along this journey," Kotecha said in his first interview after stepping into the role two years ago.

News Source:- https://economictimes.indiatimes.com/industry/cons-products/food/pepsico-bets-on-zero-sugar-drinks-digital-push-to-drive-india-growth/articleshow/130617289.cms?_gl=1*8xbbbm*_gcl_au*NjI3MDM1NDg2LjE3NzcyNzQxNzkuODk4NTMzMjc4LjE3NzczNjE4OTcuMTc3NzM2MTg5Ng..*_