26-April-2024
Corporate News
 
Amid rising anti-China mood, local app Mitron eats into TikTok's India market in eye-popping manner
28-May-2020

With over half a million downloads every day, a TikTok clone called 'Mitron' has climbed up the chart of top Indian alternatives for the Chinese short videos app within a month since its launch. Led by 31-year-old IIT-Roorkee alumnus Shivank Agarwal, with his team of less than 5 members based out of Bengaluru, the Android app Mitron - the word means friends, and is often used by Prime Minister Narendra Modi - was launched in April 2020. Designed for people to showcase and share their innovative videos, Mitron saw a 4x jump in downloads to 5.4 million between April and May 25, according to data from app intelligence firm Sensor Tower. Listed by its parent company Shopkiller.in, it has bagged a rating of 4.7 out of 5 on the Google Play Store.

News Source:- https://economictimes.indiatimes.com/tech/software/amid-rising-anti-china-mood-local-app-mitron-eats-into-tiktoks-india-market-in-eye-popping-manner/articleshow/76059316.cms?utm_source=ETTopNews&utm_medium=HPTN&utm_campaign=AL1&utm_content=23